Decision makers are too often caught in traditional, linear and non-disruptive thinking or too absorbed by immediate concerns to thinks strategically about the forces of disruption and innovations shaping our future. For some time, we have been talking about technology driving business strategy, rather than just enabling it.
Flexibility and agility are not typical attributes of traditional database management systems. While data warehouses are well-suited to collecting, storing, analyzing and churning out defined data sets in repeatable processes, the volume and velocity of data today calls for a different approach to drive innovation.
“Data monetization” will become a major source of revenues, as the world will create 180 trillion gigabytes by 2025. With the vast amounts of data generated by humans and machines every minute, storing and making sense of that data is both a huge opportunity and a massive challenge.
Organization must redefine their data and analytics strategy to be flexible and more responsive. Whosever said “You cannot shrink to greatness” did not foresee the potential for right-sizing in-house IT as a catalyst for an increased investment in other areas and an opportunity to refocus people on more strategic, value –adding work.
With more of the world getting connect, leading organization will find ways to shift from the physical to the digital and make those connections work for their customers, their partners and their business.
Innovations can happen within and outside of IT, requiring a comprehensive data strategy that can accommodate all types of users. Logical data warehousing architectures with virtualization technologies-backed by scalable data lakes – enable analytics solutions than can cater to the dally needs of report and dashboard users. That same environment serves as insights development workbench for data explorers and innovators.